They say content is king. However, too few know that along with the content is an eye-catching image. Be aware as we tell you why image is important.
Majority of the internet marketers even those pros from Boston search engine optimization companies agree that content is king. However, it seems like for a content to be more visible in the market, an accompanying image must also be present. In fact, images now become the most important part of blog marketing and most bloggers have proved this. At present, many SEO experts call this strategy “Image SEO”.
With the right image, there is a high tendency that you will drive more traffic to your blog or website especially if your images are search engine optimized following the easy steps bellow.
Image Name Must Match The Image – it is important that you were to match your image name to the image you are posting. Every SEO person knows it especially those experts from web development companies like the Boston website development companies. This even applies to website designs. If you will notice images used as background, header and the like matches with the web domain and content.
Image must match with the content – if you were posting an article about a certain topic, it is important that your images that you posted also correspond to the topic. In this way, your visitors will find your image relevant to the content, thus will persuade them to stay longer to your page as they read and if you are lucky enough, visitors might click on other pages to read.
Use Title Tag and ALT Tags – Aside from the image file name, an ALT tag for your image will add search engine visibility to the image as well as to the website hosting the particular image. You can easily do it if you have the WordPress Blog. However, if you are good enough with coding, you can make Blogger hosted blogs can also take advantage of the title and ALT tags. However, this is not recommended as you should be using your own paid hosting account for your blog, rather than a free hosting service such as Blogger for better online marketing results.
If you were dedicated enough to optimize your blog and increase traffic, a good image will help you quite a lot. Aside from helping your blog made more visible to search engine results, it can also add beauty to your once dull full of text blog or site. This is now a practice even for those people from huge online marketing companies like many Boston online marketing companies.